Ensuring Truthful Advertising of Products Claiming To Be Made in America
Headline: Agencies Must Enforce Truthful Made in America Product Claims
What it does: Federal agencies must prioritize enforcement, consider rules for online verification, and review government contracts for false "Made in America" claims.
- More enforcement actions against sellers falsely claiming "Made in America".
- Online marketplaces may need procedures to verify country-of-origin claims.
- Products falsely labeled in government contracts removed; vendors referred to Justice Department.
Summary
This order directs federal agencies to strengthen enforcement and consider new rules to ensure products advertised as "Made in America" are actually made in the United States. It asks the Federal Trade Commission to prioritize cases about false American-origin claims and to consider rules that could require online marketplaces to verify country-of-origin statements.
Sellers, online marketplaces, American manufacturers, federal buyers, and contractors are affected. The goal is to protect consumers, reward genuine American manufacturers, and remove falsely labeled products from government purchasing.
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